In 2016, Paul planned, designed and built his own desktop and tablet e-commerce website called Place Over Ears, the UK’s first, hire-by-post website for headphones fans. Place Over Ears allows shoppers to effortlessly hire and pay for high-quality headphones for their travels or work, in just 4 clicks of a mouse.
No other website in the UK today offers such a service and the website has drawn accolades from What Hi-Fi, T3 Magazine and Stuff. Paul’s emphasis on creating an exceptionally easy booking system for customers with a fresh digital brand appeal means that compared to other electronics brands, Place Over Ears’ users spend 34% longer visiting and browse 39% more pages on the site.
As the lead developer for Place Over Ears, using a combination of web technologies (HTML, CSS, jQuery Mobile, PHP and MySQL) and integrating the shopping experience with 3rd party APIs (Stripe, Campaign Monitor), Paul has successfully drawn over 3,000 headphone fans to the service and headphone hire sales continue to grow at a very respectable 125% per year.